Cardinal Update – August 2016

Where the Real Value Lies – Recent market moves have delighted many of our clients as they have seen the market value on their accounts continue to march upward, albeit in choppy fashion. We enjoy having happy clients, but fear that rising market values distract some clients from the real value in their accounts. Market values go up and go down, at the whim of the marketplace. What value there is today can be drastically diminished tomorrow. Market value is the wrong measuring stick. Recall that investing and wealth is the ownership of strong, profitably growing companies.

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